Technical design, planning and programming skill-sets available for ad-hoc and long-term support.
I offer many complimentary and support services for clients with a particular focus towards online business and internal IT solutions.
Web-based Marketing And Promotional Activity
E-mail marketing campaigns:
- Building new subscriber databases.
- Designing e-mails including automated generation tailored for each unique recipient.
- E-mail sending and campaign tracking reports.
- Integrating with an mailing provider such as mailchimp.
Search Engine Services
- Tailoring website content to match target audience web searches.
- Monitoring and understanding current search engine performance.
- Strategies to improve search engine performance.
- Monitoring website traffic for usefull data like key performance indicators.
- Identify evidence-led ways to improve website performance areas (these include improving qualified traffic, developing website links, improving visitor bounce rates, improving visitor-to-customer conversation rates, im
- proving levels of repeat business or encourage increased customer spending).
- Managing paid advertising campaigns (for example Google Search or Facebook pay-per-click ads).
- Submission of product catalogue/pricing for inclusion on shopping search engines and price finder websites.
- Registration with the UK Data Protection Act and reviewing compliance and data management.
- Automated data back-up and disaster recovery planning.
- Source code management (source code repository management, licensing and intellectual property management).
- Creation of a project requirements specification for the purposes of seeking supplier quotations and making informed decisions of technology choices.
Specialist Technical Services
- Automated information collection, harvesting and reporting for investigational, research or business intelligence purposes.
- An example of my work here involved the development of algorithms to detect fraudulent card transactions in a high-value retail industry, which significantly reduced small business losses from the inventory theft and banking charge-backs as a result of organised card-fraud.
Automated data monitoring services
- Near real-time tracking of online data (signals) to identify events that management would like to attach business processes or automated responses.
Languages / Frameworks
- Visual Basic 5 or 6
- Microsoft SQL Server
- Oracle MySQL
- Microsoft Access.
Software Development IDE’s
- Microsoft Visual Studio
- Apple Xcode
- Microsoft Xamarin
- Android Studio and SDK Tools
- Apache Cordova (Visual Studio on Microsoft Windows)
- Apache Cordova (TACO-CLI on Apple OSX).
Frameworks / Platforms
- Microsoft .NET
- Sage Accounting SDK/Developer Integration
- Google Maps
- Google Base
For Coding Projects:
- Wireframe drawing for software concepts, mock-ups or layout decisions.
- Flow charting of software and business processes for technical documentation.
- Design of website or application in a format to act as the design specification for programmers.
- Assistance in the creation of a logo.